Beginners and inexperienced adsense publishers do not realize what small changes can do for adsense earnings. There is no one ad format or color scheme that works for everyone. Each website and/or blog is different and will benefit differently from changes. Changes in color alone can bring about huge changes. This article will cover all the ways that one can increase earnings. Basically, you have to test things for yourself. Some of the tricks in this article will drastically increase your ad sense earnings while others may even lower it.
Before you try any adsense tricks be sure to read Google’s TOS or terms of service.
Google is really picky about what you do with your adsense ads. Google does not want any deception when it comes to a visitor clicking an ad. What that really means to Google is when a visitor is enticed to click an ad they are send to a page. If they are not targeted or wanting to view what they are about to they will not buy anything on that site. Then that site will stop paying for clicks and Google’s whole adsense/adwords business fails.
Common Adsense Tricks
Image Trick
Quote Trick
Poll Trick
Using Images
The most controversial of these three adsense tricks is the image trick. There is an illegal way to do this and a legal way. You will want to go the with the legal way so you do not go against google’s terms of service. You do not want to get your account deactivated over something that is not worth it.
The illegal way to do this is to place an image directly across from a set of google ad sense ads. For some reason it greatly increase click through rates and google does not allow it. However, you can place images above and below ad sense ad units. Placing the image or images above the ads works best. If you can not do that due to the design of your website placing an image directly below the ads will still increase your earnings.
Using Quotes
There is a big advantage to using quotes to increase your ad sense earnings. That is you can not get your account deactivated since this is not against google’s terms of service. Many webmasters experience a big boosts in income when placing a quote directly above their ad units. If this is applicable to some of your pages you should implement this strategy. It will not have the substantial impact that images will, but is well worth your time to find relevant quotes.
Using Polls
This is by far the most innovative of all adsense tricks. Placing polls next to images are not in any way against google’s policies. However, a poll is essentially an image. If you take a look at the polls on this website you will see that they are actually attractive images as well. I like to use poll daddy to create attractive polls to place next to adsense ad units.
--------------------------------------------------------------------------------
Adsense Placement and Color Optimization
Placement Optimization
The next part of using the adsense tricks in this article is placement optimization or placing the ads in the optimal place of your website to get the maximum number of clicks. By combining adsense tricks with placement optimzation you can can greatly increase adsense earnings.
Each website or blog will have a hot spot where ads perform the best. However, you can figure that ads will perform the best on the top, bottom, and right side of the page.
When placing ads above and below your content you should not embed the ads in the top and bottom of the content. That is the wrong way to go. You will get more clicks if the ad sense units are placed entirely above and below the content instead embedded in the beginning and end of the content.
They receive more visibility this way and visitors pay more attention to what the ads say. When placing ads on the right side of the page it does not really matter whether you embed them within the content or outside of the content in a table. Each way receives optimal click through rates.
Color Optimization
When it comes to optimizing your adsense units in terms of color it is relatively simple. There are two options that generally work best when it comes to color. The first is to use the standard ad sense format with white as the background color and no border. That works very well. The other option that may work better is to match the ad units with the color scheme of your website.
Tweaking with other eccentric color schemes and ad formats generally results in less earnings and waste lots of time.
When using adsense tricks it is better not to place a whole lot of time into it. Everything that can be known about adsense is out there. Spend your time wisely and follow the advice in this article. Optimize your pages properly using optimal ad placement and color schemes combined with some adsense tricks to maximize earnings. Focus your other time on building more links and content pages.